One of many branding projects and marketing activities that Rebels Playground has assisted the Doppio Zero Group with.
The Piza e Vino marketing team approached us to assist the brand with boosting lunch revenue which was struggling due to the perception of the brand being a pizza only offering and so the “Lunch Like an Italian” campaign was born. Our campaign focused on educating the market of the wide variety of lunch offerings available at Piza e Vino, while also appealing and attracting a new target audience to drive feet into the brand’s restaurants during lunch trade.
This project entailed the below services by our team:
Campaign Identity Conceptualisation
Social Media Content Creation
Local Store Marketing Campaigns
Corporate Driven Campaigns
In-store Marketing Material